BMGT. (HONS) IN RETAIL MARKETING AND BRANDING

CINEC
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Required results - A/L C. E. A/L Any Stream 3S passes (Local) or Any other qualification of comparable standing recognized by UGC of Sri Lanka such as Edxcel/Cambridge with three passes in any stream
Required results - O/L -
Intakes -
Time Duration 4 Years
Lecture dates and time

Full Time
Qualification from (University/ Taff) CINEC CAMPUS
Fees informations -
Fees - Annually -
Fees - Per Semester -
Fees - Per Month -
Fees - Per Subject -
Locations Malabe
Subjects

Year 1: Semester 1 - Compulsory Subjects

* BRMB 1301 Business English
* BRMB 1302 Mathematics for Business
* BRMB 1303 IT for Business
* BRMB 1304 Marketing Management
* BRMB 1305 Principles of Management
* BRMB1 306 Accounting for Managers

Year 1: Semester 2 - Compulsory Subjects
* BRMB 1307 Business Communication
* BRMB 1308 Business Statistics
* BRMB 1309 Fundamentals of Retailing
* BRMB 1310 Fundamentals of Branding
* BRMB 1311 Fundamentals of Branding
* BRMB 1312 Human Resource Management

Year 2: Semester 1 - Compulsory Subjects
BRMB 2301 Business Ethics
BRMB 2302 Business Law
BRMB 2303 Entrepreneurship & Small Business Management
BRMB 2304 Financial Management & Strategies
BRMB 2305 Micro Economics
Year 2: Semester 2 - Compulsory Subjects

* BRMB 2306 Brand Innovation & Development
* BRMB 2307 Packaging & Logistic Management
* BRMB 2308 Information Technology in Retailing
* BRMB 2309 Macro Economics
* BRMB 2310 Service Marketing
*BRMB 2311 Quantitative Analysis in Business

Year 3: Semester 1 - Compulsory Subjects

* BRMB 3301 Retail Buying & Negotiation
* BRMB 3302 Research Method
* BRMB 3302 Customer Relationship Management
* BRMB 3304 Digital Media Marketing

Year 3: Semester 1 - Optional Subjects (one subject from these three)

* BRMB 3305 Stores and Warehouse Management
* BRMB 3306 Retail Marketing Management
* BRMB 3307 Pricing in Retail Business

Year 3: Semester 2 - Compulsory Subjects

* BRMB 3308 Quality Management
* BRMB 3309 Supply Chain Management
* BRMB 3310 Strategic Management
* BRMB 3311 Retail Business Consultancy Project
* BRMB 3312 Strategic Brand Management

Year 3: Semester 2 - Optional subjects (one subject from these three)

* BRMB 3313 Risk Management
* BRMB 3314 Project Management
* BRMB 3315 Retail Purchasing and Merchandising

Year 4: Semester 1 - Compulsory Subjects

* BRMB 4201 Research Design & Presentation
* BRMB 4302 Global Retiling
* BRMB 4303 Contemporary issues in Retailing & Brand Management

Year 4: Semester 2 - Compulsory Subjects

* BRMB 4504 Industrial Training
* BRMB 4605 Dissertation
Award BMGT. (HONS)
Double Major Options -
Career paths

This degree offers you job opportunities as management executives with;

* Global branding organizations
* Supermarket Chains
* Advertising and Consumer Marketing firms
* Manufacturing organization
* Services marketing firms
* Research Organizations
* Hotels, Television, Promotional, Mass media
University
University Grant Commission - (UGC)
UGC
Academic centers CINEC - Colombo International Nautical and Engineering College
Pathway Options -