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BBA (Hons) Specializing in Marketing Management	Compare this course
Required results - A/L	Passes in three subjects (in any subject stream) at the G.C.E. (Advanced Level) Examination (Sri Lanka / London) in one attempt
Required results - O/L	-
Intakes	A pass at the Aptitude test conducted by SLIIT
Time Duration	Four years full-time program
Lecture dates and time	-
Qualification from (University/ Taff)	-
Fees informations	-
Fees - Annually	-
Fees - Per Semester	Rs.175,000/= ( + Taxes )
Fees - Per Month	-
Fees - Per Subject	-
Locations	Malabe Colombo Matara Kandy Kurunegala
Subjects	Year 1: Semester 1 Accounting (Compulsory for Non-accounting background) Learning and Study Skills Principles of Management Microeconomics Business Mathematics Information Technology for Business English Language Skills I Year 1: Semester 2 Self Management Principles of Marketing Financial Accounting Legal & Political Environment in Business Human Resources Management English Language Skills II Year 2: Semester 1 Personal Development Planning Organizational Behavior Management Accounting Macroeconomics Business Statistics Business Communication Year 2: Semester 2 Leadership and Teamwork Operations and Supply Chain Management Business Information Systems Financial Management Operations Research Entrepreneurship Year 3: Semester 1 Strategic Marketing Consumer Behaviour Marketing Communication Sales Management Career Readiness and Business Etiquette Year 3: Semester 2 (Compulsory) Research Methodology Service Marketing Year 3: Semester 2 (Students must select either the two modules or business internship from the following) Business Internship Marketing Research Hospitality Marketing Logistic and Supply Chain Management Event Management Year 4: Semester 1 (Compulsory) Comprehensive Research Project(Continued to Semester 2) Strategic Brand Management Digital Marketing Year 4: Semester 1 (Electives - Students must select one from the following) Retail Marketing Agricultural Marketing Year 4: Semester 2 (Compulsory) New product marketing simulation Advertising International Marketing Year 4: Semester 2 (Electives - Students must select one from the following) Social Marketing Industrial Marketing
Award	BBA (Hons) Specializing in Marketing Management
Double Major Options	-
Career paths	Marketing Manager Management Trainee- Marketing Sales/ Marketing Executive Manager (Customer Relations) Brand Executives/ Brand Managers Online Marketing Analyst Marketing Specialist Tele Marketing Digital Marketing Executive Merchandiser Clients Servicing Public relations specialist Research Executives Lecturer / Academic
University	SLIIT- Sri Lankan Institute of Information Technology
Academic centers	SLIIT - Sri Lankan Institute of Information Technology
Pathway Options	-

BBA (Hons) Specializing in Marketing Management